How Defined.ai uses your company data
Defined.ai licenses the datasets businesses list, once the supplier proves consent.
Defined.ai runs a marketplace where a business lists datasets that AI developers can license. It asks suppliers to prove consent and the right to license the data. It takes a license to share data samples with prospective customers. It publishes its supplier terms.
We found no program built for a company's internal Slack and email archive.
This guide reads differently from the others. Defined.ai handles packaged datasets that a supplier has already cleared. The handling terms live in its supplier agreement more than in marketing copy.
Every claim below comes from Defined.ai's own pages, so treat it as self-reported. The product overview is in the Defined AI data marketplace.
In plain words
Data licensing means a company gets to use your records for a while, under rules.
Think of it like this
Defined.ai is the library's front desk. You hand in books that are already cleared, and it lends them out.
Our only referral relationship is with micro1, an AI data company. It may pay us a fee if a company we introduce goes ahead with it. You pay nothing extra. How we are paid
What data does Defined.ai ask for?
Its data partner page says any business that generates or aggregates data can apply. It takes audio, video, image, text or mixed data.
Its supplier terms name four service types: data collection, crowd-as-a-service, evaluation of experience and reinforcement learning from human feedback. Its partnerships page says it wants content such as cinematic video, anime-style imagery, code and STEM material.
It does not list workplace chat, email or CRM records. A company archive holds your employees' and customers' words. That raises the consent question the marketplace is built around.
How does Defined.ai collect it?
Suppliers apply and upload. The partner page lists four reviews: account creation, a market review, a data quality review, and an ethics and compliance check.
The compliance step asks for proof that the data is ethically sourced. That means proper consent, paperwork and the right to license it for AI training.
There are no connectors and no exports run by Defined.ai. You package the data and you upload it.
What does Defined.ai say it does to the data?
On supplier data, the pages we read don't say. The partnership page and the supplier terms don't mention anonymization or removing names and emails.
Its ethics page covers the company's own contributor programs. It says Defined.ai uses data minimization, pseudonymization, encryption and access controls throughout processing.
That describes data it collects from contributors. It is not a promise about a business's dataset.
So the burden sits with the supplier. If your dataset has people in it, you must show consent.
Who receives it?
Customers. The partner page says the marketplace serves startups and international AI heavyweights and names no one. The ethics page mentions clients in automotive, financial services, healthcare, gaming, robotics and retail.
One term deserves attention before you list. The supplier terms grant Defined.ai a worldwide, free, non-exclusive and unencumbered license to share data samples with customers so they can judge interest. Samples leave before any customer licenses the dataset.
Does Defined.ai license your data or take it outright?
You license it. The terms describe the supplier relationship as non-exclusive, with no minimum commitment for business on either side. The partner page says usage follows defined licensing terms and agreed use cases.
It doesn't say who holds derived models or whether a customer can resell. We found no mention of exclusivity pricing.
What about retention and deletion?
The pages don't set a retention period for datasets or a deletion process. The terms do set confidentiality. It runs for three years after the relationship ends. Materials go back within ten calendar days after termination.
That binds both sides on confidential information. It is not a promise to delete your dataset from customers' hands.
What security does Defined.ai claim?
More than most buyers here. Its ethics page claims ISO/IEC 27001 and 27701 certification and an ISO/IEC 42001 certificate for AI management systems.
Its partner page says suppliers go through legal, compliance and cybersecurity checks. We did not verify the certificate scopes.
The terms also require suppliers to follow Defined.ai's data protection policies as a non-negotiable condition. They let Defined.ai audit a supplier.
Where does the risk sit?
On the supplier. Under the terms, you agree to defend, indemnify and hold harmless Defined.ai and its affiliates against third-party claims. In plain words, you protect them from lawsuits.
Your liability under that clause is capped at two times the total value of the business conducted. The terms set no matching cap for Defined.ai and leave its side to a separate data license agreement.
Read reps and warranties to see how these clauses work.
How does Defined.ai pay?
Defined.ai pays through licensing fees from marketplace deals. The commission is not published, and the terms state no revenue split.
Defined.ai reports 65% revenue growth in 2025. That is the company's own growth. Its partnership page also quotes partner revenue, undated and unaudited. I leave those figures out, because they predict nothing for what your company would receive.
What should you ask Defined.ai?
- What is the commission, and when am I paid?
- Which data samples go to customers, and can I limit them?
- What happens to my dataset when I delist it?
- Are customers allowed to resell or build derived products?
- What consent evidence is enough for my kind of data?
- What does the 3-year confidentiality cover?
Run the rights check first, and see the other buyers in the buyers directory. Talk to a privacy or commercial lawyer in your state before you sign.
Vaultfish helps you run the process. We are not lawyers and this is not legal advice. If you need counsel who knows this area, we can point you to one. Ask for a referral
